Southern Printing

Complete Rebrand

A local legacy with a fresh chapter ahead. Southern Printing’s new owners came to me after purchasing a well-established print shop on the Mississippi Gulf Coast. With roots dating back to the ’70s, the business had plenty of history worth honoring.

We gave that history a nod while bringing a more modern feel to the brand, welcoming the next chapter without losing the character people already knew and loved. This was one of those projects I absolutely loved getting my hands on. A little nostalgia, a fresh perspective, and so much good stuff to work with.

Logo for Southern Printing, established in 1972, featuring a flower and the words 'Quality Always'.
A circular logo with the text 'Southern Printing' around the border and a white outline of a flower in the center on a dark background.
Black and white image of printing press with overlay text saying 'Southern Printing', established 1972, and 'Quality, Always' with a flower graphic.
A beige textured background with the words 'Quality, Always.' in the center in bold dark letters. Surrounding the text are multiple circular logos with the words 'Southern Printing' and an image of a flower, in various colors including dark teal, light gray, black, and gold.
Clothing racks with white and beige shirts hanging on wooden hangers, with an overlaid logo reading 'Southern Printing' in black and white, established in 1972, featuring a flower illustration.
Decorative template with black and white floral illustrations in the corners, featuring a central white rectangle with placeholder text for the title 'Headlines,' subheading, and sample paragraph.
A tote bag, a cardboard box with a printed band, and a baseball cap, all branded with 'Southern Printing' logo.
Logo for Southern Printing with a flower illustration and the slogan "Quality, Always" on a textured beige background.
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