Helping good people build great brands.
Through thoughtful brand strategy, clear messaging, and custom logo and identity design, we help you get to the heart of what makes your business yours. Then we bring it to life with words and visuals that feel right, work together, and give you a direction you’re excited to follow.
You walk away with so much more than a logo.
Maybe you have a hundred ideas saved and no idea which ones actually fit. Maybe your business has grown, but your brand still feels like the version you threw together just to get started. Or maybe you’re trying to explain what you do, and “it’s kind of hard to describe” keeps making its way into the conversation.
That’s where I come in.
We love a beautiful brand. The typefaces, the colors, the little details that make everything feel like it belongs together. But those decisions get a whole lot better when we know what’s behind them.
Our brand strategy process helps us understand your business from the inside out, so the creative work has somewhere meaningful to begin.
Positioning
You don’t have to be everything to everyone. What a relief, right? Man, what a lesson I’ve been learning lately.
I will help you get crystal-clear on who you’re here for, what they’re looking for, and what makes YOU worth choosing.
Messaging
I help you find clear, natural ways to talk about your business, communicate your value, and share what makes you different.
This means you’ll have language you can come back to when you’re writing a caption, introducing yourself, or explaining why your work is worth the investment.
Brand Design
THEN I bring your brand into focus through custom logo design, color, typography, and supporting graphics. The goal is a visual identity with personality and purpose, one that communicates the quality and caliber of your business before the first conversation.
And yes, we’ll absolutely fuss over the details.
Branding Packages
The Big-Hearted Brand: Full Branding Package
A comprehensive, strategy-led brand experience for businesses ready to build intentionally from the inside out.
This is for founders who understand that branding is more than a logo. It’s positioning, clarity, tone, visual identity, and the systems that support how your brand shows up everywhere.
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1–2 hour brand strategy deep dive
Brand positioning and creative direction
Core messaging and brand voice direction
Primary logo, secondary logo, and submark
Custom supporting graphics and brand elements
Curated color palette
Typography system
Comprehensive brand guidelines
Clear guidance for using your brand across web, social media, and marketing materials
Final brand files organized and ready to use
Immersive, collaborative, and built to give your business a clear identity you can actually use for years to come.
Your Investment: $3,900
The Zhuzh: Brand Refresh Package
zhuzh: a small improvement, adjustment, or addition that completes the overall look, taste, etc. of something
A focused reset for established brands that need refinement, not reinvention.
If your business has grown, shifted, or matured since you launched, your brand should reflect that. A refresh strengthens what’s working, clarifies what’s misaligned, and updates your visual direction without starting from scratch.
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Brand audit and mini strategy session
Visual refinement or light logo redesign
Updated color and font system
Supporting graphic updates
Brand Quick Guide
Your Investment: $1,600
ADOPT A BRAND FROM THE
Thoughtful design on a streamlined timeline.
If you’re just starting out or have a smaller budget (but still want gorgeous branding that will get the job done), you’ve found your corner of the Kindred-verse.
The Brand Studio is a collection of ready-made brand identities ready to be customized for the right business. These brands are born from the inspiration of my always buzzing ADHD brain. Sometimes they’re inspired by a color palette, others are inspired by a conversation (and sometimes they’re inspired by a full-on business I’ve already dreamed up and strategized in my head).
Once you adopt a brand, it’s yours and only yours.
I’m here to make sure you show up with strategy and visuals that reflect the heart and soul you pour into what you do every day.